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Memories from the late 1940s
and early 1950s produce images of aunts, uncles
and grandparents driving bland, conservative Dodges,
Plymouths and DeSotos. They all looked alike to
a youngster like me.
Suddenly in 1955 all that changed. Chrysler Corporation
leaped ahead of the competition with not so subtle
fins. A neighbor's new 1956 Dodge Custom Lancer
two-door in three-tone Sapphire White, Iridescent
Charcoal and Oriental Coral was very striking.
Between the other neighbor's three-tone Packard,
our old gray Pontiac looked very forlorn.
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1956 |
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Setting off the Dodge were those
Lancer "Spinner" hubcaps. Inside the
first thing one would notice was the push-button
automatic transmission panel called "Dodge
Magic Touch Control". Under the hood was
the Super RAM V-8 engine. Dodge had come of age
and kept its' momentum through the early 1970s.
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